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Joe Matos

Behind the Glamour: The Crucial Role of Hair and Makeup in Fashion Shows

A significant part of the magic at fashion shows happens backstage, where the hair and makeup teams work tirelessly to bring each designer's vision to life. These teams follow specific styles and techniques to ensure that every model perfectly embodies the essence of the collection being showcased. The runway is more than just a stage—it's a canvas where new collections are unveiled, and every detail, from the garments to the models' appearance, plays a crucial role in the presentation.


The Backstage Heroes: Kevin Murphy and New York Makeup Academy


During Miami Swim Week, Paraiso Miami Beach had the privilege of collaborating with some of the best in the industry. The hair team, led by the renowned brand Kevin Murphy, crafted stunning hairstyles that complemented the designers' visions. Simultaneously, the makeup team from the New York Makeup Academy created intricate looks that enhanced the overall aesthetic of each show.


Transformations on the Runway


Take, for example, model Criselys Garcia. Known for her naturally curly, shoulder-length hair, Criselys transformed into a vision of glamour with long, blonde locks for her walk during Miami Swim Week. This dramatic change was achieved using clip-in hair extensions, a versatile tool that allows for quick and seamless transformations. You can explore more about Clip in hair extensions and see how they can create stunning new looks.


Criselys Garcia posing during a photoshoot
Model Criselys Garcia

Our viral video featuring Criselys strutting down the runway to Willow Smith's "Whip My Hair" perfectly captured the energy and excitement of the event. As a close friend, Criselys has shared many of her hair transformations with me, and I've captured her diverse looks, from curly to straight, showcasing the versatility and creativity of the backstage teams.






The Miami Swim Week Experience


At the Paraiso Miami Beach tent during Miami Swim Week, I initially didn't recognize Criselys backstage due to her striking new look. Her transformation was so complete that it was only when she told me she was the third model in the lineup that I realized it was her. Her long, blonde hair perfectly completed the brand's vision for the show, demonstrating the vital role of the hair and makeup teams.


The Importance of Hair and Makeup in Fashion Shows


The work done by the hair and makeup teams is essential to the success of any fashion show. Whether it's creating long, flowing locks or crafting an elaborate makeup style, these professionals ensure that every model reflects the designer's vision and mood board for the new line. Their expertise and creativity are what make the magic of the runway possible, turning each show into a memorable and cohesive presentation.


In conclusion, the backstage efforts of hair and makeup artists are as crucial as the designs themselves. They not only enhance the overall look but also help in storytelling, making sure that every element on the runway aligns with the designer's concept and vision. So next time you're admiring a stunning runway show, remember the unsung heroes behind the scenes who make it all possible.



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