Choosing the Right Content Creator for Your Brand: Influencers vs. Professional Photographers
In today's digital landscape, the distinction between amateur and professional content can often seem blurred. With virtually everyone...
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Joe Matos
Nov 13 min read
Understanding the Financial Commitment of Attending Major Fashion Weeks 2025
Here's a breakdown of the potential costs associated with attending the world's most renowned fashion weeks in February
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Joe Matos
Oct 233 min read
Mastering NYFW: How to Strategically Plan and Protect Your Fashion Business
February's NYFW is often underestimated but holds significant potential for photographers eager to break into the scene.
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Joe Matos
Sep 232 min read
Navigating NYFW as a Freelance Photographer: Capturing VIPs and Street Style
New York Fashion Week (NYFW) is a pivotal event for any freelance photographer aiming to make their mark in the world of fashion.
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Joe Matos
Aug 192 min read
Cracking the Code: How FTC Guidelines Affect Influencers and Photographers with Fake Followers
The Federal Trade Commission (FTC) has set specific guidelines that significantly impact how content creators, including photographers with
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Joe Matos
Aug 92 min read
Exploring Key Design Concepts in Photography: A Guide to Elevating Your Visuals
Every Thursday on my Instagram series, "Mood Board Thursday," I delve into essential design concepts that can transform your photography fro
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Joe Matos
Aug 22 min read
Behind the Glamour: The Crucial Role of Hair and Makeup in Fashion Shows
significant part of the magic at fashion shows happens backstage, where the hair and makeup teams work tirelessly to bring each designer's
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Joe Matos
Jul 292 min read
Join Me on TikTok for Exclusive Live Editing Sessions and Creative Conversations
I'm excited to announce that I'll be launching live streams on TikTok, starting this week ! These streams are set to become a nightly...
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Joe Matos
Jul 222 min read
Ultimate Guide for Photographers at New York Fashion Week September 2024
If you’re planning to cover the shows, here are some essential tips and insights to ensure you make the most out of New York Fashion Week.
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Joe Matos
Jun 212 min read
Mastering the Art of Runway Photography: Essential Tips and Techniques
Capturing the dynamic world of runway shows can be challenging, especially when dealing with high-profile brands and large-scale events.
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Joe Matos
Jun 122 min read
Understanding Media Distribution at Miami Runway Shows: A Guide for Models and Photographers
There's a prevailing confusion about how media from runway shows, especially here in Miami, is supposed to be distributed. Let's delve...
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Joe Matos
Jun 81 min read
Syrena Swimwear Lights Up The Temple House: A Miami Beach Fashion Spectacle
Last night's showcase of Syrena Swimwear at The Temple House on Miami Beach was nothing short of spectacular, offering a unique blend of inn
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Joe Matos
Jun 12 min read
Paraiso Miami Beach Day 2 Recap: International Flair and Innovative Designs Dominate the Runway during miami swim week
Day two of Paraiso Miami Beach, a highlight of Miami Swim Week, continued to dazzle with a display of international talent and cutting-edge
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Joe Matos
May 312 min read
Show-Stopping Fashion Highlights from Paraiso Miami Beach Day 1 at Miami Swim Week
Miami Swim Week kicked off with a stunning showcase of talent and style at Paraiso Miami Beach, captivating fashion enthusiasts and industry
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Joe Matos
May 272 min read
Spotlight on Miami Beach: A Behind-the-Scenes Look at Art Hearts Fashion Casting
As the Miami sun cast its radiant glow over the Goodtime Hotel's bustling pool deck, the Art Hearts Fashion show casting unfolded with a...
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Joe Matos
May 212 min read
Glamour on Display: Celebrating 60 Years of Style at Sports Illustrated's Swimsuit Edition Red Carpet
This past Saturday evening at the Hollywood Hard Rock Casino, the glamour and elegance of the fashion world converged under the stars for...
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Joe Matos
Apr 162 min read
Redefining Elegance: More Than Swimwear
Welcome to the sun-kissed streets of Miami where the pulse of swimwear fashion beats the strongest. But I’m here to talk about a shift, a...
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Joe Matos
Apr 82 min read
Embracing Uniqueness: Joe Matos’ Colorful Take on Bronx and Banco’s Bridal Show
In the photography realm, especially within the pulsing heart of fashion, the pursuit of distinctiveness is often the dividing line...
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Joe Matos
Feb 262 min read
New York Fashion Week February Recap: A Diverse and Dynamic Showcase
This February's New York Fashion Week (NYFW) was an exhilarating experience, marking my most memorable fashion week to date. As a fashion...
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Joe Matos
Jan 131 min read
Your Ultimate Guide to Experiencing Fashion Shows: Live and Digital Platforms
The allure of fashion shows is undeniable, and the good news is that attending these glamorous events is possible both in-person and...
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